Case studies: Dove’s “Real Beauty” Campaign
Dove’s “Real Beauty” Campaign Overview: Started in 2004, Dove’s “Real Beauty” campaign aimed to challenge traditional beauty standards by featuring real women of various shapes, sizes, and ages. Dove’s “Real Beauty” campaign, launched in 2004, is a groundbreaking initiative aimed at redefining beauty standards and promoting self-confidence among women and young girls. Here are some key […]